Our newsletterAbout 53% of biological age’s effect on technology use ran through cognition, chronic disease, and grip strength
Buyer behaviour
53%
of biological age’s total effect on technology use was mediated mainly by cognition, chronic disease burden, and physical vitality in U.S. adults aged 50+
- Reader Note:
- The tested mediators were chronic conditions, cognition, self-rated health, and grip strength in U.S. adults aged 50+.
- Evidence:
- Observed behaviour
- Vendor interest:
- None
- Sample:
- Health and Retirement Study participants in the US aged 50+; main DNAm sample N=4,018, with analytic samples varying by model from 421 to 2,915 after exclusions and missing-data handling.
Reader Note:
Evidence:
Vendor interest:
Sample:Good for
Comparing yourself against a similar segment, and choosing what to test next.
Not for
- Saying that one thing caused another, or predicting what you would get.
- The source talks about this as cause and effect — that is its reading, not a finding.
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