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Vendor reportPromptwatch, 18 Aug 2026

Reddit's share of citations in ChatGPT Search dropped from a steady 3.83% to 0.52% between August 7 and August 17, an 86.4% fall in ten days

Citation & visibility tracking

86.4%

drop in Reddit's citation share in ChatGPT Search between July 18–August 7 and August 14–17, 2026

Reader Note:
A fall this abrupt in ten days points at a change on ChatGPT's side rather than anything Reddit did, and the report names a candidate: a change to ChatGPT's query fan-out on 8 August, the day after the decline begins. It offers no test of that, so it stays a coincidence of timing. The absolute shares are small at both ends, 3.83% down to 0.52%.
Evidence:
Observed behaviour
Vendor interest:
Moderate — This comes from a company with a commercial interest in this market, so it is not a neutral source.
Sample:
Aggregated monitoring data from millions of prompt responses across major AI platform user interfaces; exact prompt sample, selection method, and platform-specific counts are not disclosed.

Good for

Comparing yourself against a similar segment, and choosing what to test next.

Not for

  • Saying that one thing caused another, or predicting what you would get.
  • This comes from a company with a commercial interest in this market, so it is not a neutral source.
  • This is an aggregated or average number that covers very different cases. Real results in a particular segment may differ.
  • The source says how much it looked at, but not how any of it was chosen.

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