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Vendor reportSemrush, 8 Sep 2026

AI Overviews appeared on 57% of manufacturing-related searches in July 2026, up from 38% in January

Citation & visibility tracking

Monthly share of manufacturing & industrial searches showing an AI Overview

Monthly share of manufacturing & industrial searches showing an AI Overview
MonthShare of searches with an AI Overview (%)
Jan 202638%
Feb 202640.5%
Mar 202649%
Apr 202645.5%
May 202649.4%
Jun 202651.7%
Jul 202657%
Reader Note:
The 57% is a share of tracked search volume, not of searches or of keywords: the 458 manufacturing keywords are weighted by how much volume each one carries, so a few high-volume terms can move the figure a long way. The claim takes the first and last of the monthly readings, so it is a start-to-end change rather than a trend. The keyword set was built starting from the top domains in Semrush's own rankings, so it leans towards terms those sites already compete on.
Evidence:
Observed behaviour
Vendor interest:
High — This comes from a company with a commercial interest in this market, so it is not a neutral source.
Sample:
Three Semrush datasets: 458 manufacturing keywords tracked monthly from January to July 2026; U.S. clickstream sessions across sites in ten manufacturing categories over the same period; and Semrush AI Visibility data for U.S. manufacturing/industrial domains across ChatGPT, Gemini, AI Mode, and AI Overviews, using monthly top-25 domains by mentions and by citations.

Good for

Comparing yourself against a similar segment, and choosing what to test next.

Not for

  • Saying that one thing caused another, or predicting what you would get.
  • This comes from a company with a commercial interest in this market, so it is not a neutral source.
  • This was measured in one market. It may not hold where you are.

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Citation & visibility trackingTrend

Only about 17% of AI Overview citations also rank in the organic top 10, while just over half are somewhere in the top 100.

Vendor report

BrightEdge, 12 Feb 2026

Only about 17% of AI Overview citations also rank in the organic top 10, while just over half are somewhere in the top 100.

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